Movie: Dammu ( 2012 )
Director: Boyapati Srinu
Producer: Alexander Vallabha ( presented by KS Rama rao )
Cast: NTR Jr, Trisha, Karthika Nair
Music: MM. Keeravani
Lyrics: Chandrabose
NTR
Jr. and Keeravani share a special relation as whenever they worked
togather, both movie and music achieved success. Notable movies are
Simhadri, Yamadonga, Student Number 1. The music along with the movies
remained as repeated hearing/viewing movies in the career of NTR Jr.
Then Boyapati Srinu attained huge success with his earlier movie Simha
and created a trend for his own regarding mass movies. He has proved
with Simha what it takes to make a mass movie and keep not only the fans
of the Hero, but every one glued to this movie with great interest
towards the movie. With this back drop, Dammu by default has huge
expectations not only movie wise, but music too. For the given caliber
of NTR, the music has to be mass oriented with the title and trailers
suggesting the same. Chandrabose has got single name card for Lyrics. He
is the one who writes mass songs with no hesitation, inhibitions and
limitations. MM keeravani bagged the audio rights for this movie and the
music is released from his label Vel Records. Lets see how the team
worked togather to meet the expectations and whether they achieved it or
not.
There
are total 5 songs for the movie and one song repeated for Audio, either
for filling up space or just wanted to share a pre-recorded version of
the song. Also since Vel records bagged this audio, you get to listen to
the signature Sound of Vel. The songs are as follows
1. O Lilly
Artist(s): Baba Sehgal and Chorus.
Keeravani
made sure Baba Sehgal not heard much alone. He managed his voice very
well either by adding chorus or instruments at places in the song.
Otherwise if one listens clearly, one will listens and understands
different meanings. Chchavve(death), instead of chaave. On and off this
reminds a song that was recently released movie. Chandrabose is day by
day degrading in his lyrics. He has to write a mass song is what he has
to To tell the lady as angel, he used all angles, then he wrote, Major
ayina ninnu choosi roju roju raajukundi. Sound completely dominated song, which is not the likes of Keeravani. He tried too many things in the song. Depends upon NTR how he can take this song to reach to his fans and audience.
2. Ruler (Movie Version)
Artist(s): Prudhvi Chandra, Geetha Madhuri, Revanth, Sahiti
This
start of the song totally a surprise from MM Keeravani. Rap with heavy
accent which totally messed up the words is totally unwarranted from MM
Keeravani who is regarded as pinnacle to Telugu language. The song
starts with various kingdoms anga, vanga kalinga, kerala, magadha,
laanti chakravarthulunna, then various arts katha, chitralekhanam,
sangeetam, hasta saamudrikam then skills baana, vajra danda finally
telling he is sakala vidya prapoornudu... Many such high profile rulers
and words to elevate the character are messed up big time. This not only
confuses every listener also makes it very hard to get the hand of the
words. Understand Keeravani tried
to build up the introduction to elevate the song to a level which he
achieved when actually Ruler is pronounced first time in the song, but
definetely didn't work out the way it is desired.
Having said that, there after its a feast to fans. Then
Keeravani succeeded to bring the effect he wanted, by bringing in the
beats, tempo and energy. However in between the song goes ups and down.
Suddenly the tempo vanishes when female singer comes in and then the
tempo starts again. I think this has to do something with the
picturization of the song in the movie. This song will be highly
appreciated by fans the way it is carried, when the song ends, fans will
go frenzy for sure... but on flip side leaves any music lover
disappointed.
3. Raja Vasi Reddy
Artist(s): MM. Keeravani, Krishna Chaithanya, chorus
Nuvvu
whistle este Andhra soda buddy, the charm of the song from Simhadri re-
used and the the interludes are also re-used, making keeravani's job
pretty easy for this song. Taata korina manavadu nenai-to----buttuvu
-- didn't expect Keeravani to sing the way he sang. Tobuttuvu is one
word not two.. These days words are messed up for the sake of music
which is happening quite often. Other than that song is good to hear.
Everyone did their best bringing in right emotions and energy.
Interludes have become monotonous now a days with Rap induced forcefully
just for the sake of youth. Who is asking this not sure? Also songs are
no more singer oriented. Krishna Chaitanya is lost in the crowd.
4. Vaastu Bagunde
Artist(s): Rahul Sipilgunj, Shivani, Sravana Bhargavi
Chandrabase
comes to his basics with his song. He uses all the directions for
his convenience and appeal masses. Whether they make sense or not
it doesn't matter for any body as it is a mass song and the focus is all
towards NTR (probably few on heroines) and his dance steps. When it is a
pakka mass song, beats will be oriented towards the same. Keeravani
does no mistake in this. Again rap in between, thought its not an issue
for this song. Again too loud music for this type of song. What is
happening to Keeravani??
5. Dhammu
Artist(s): Rahul Sipilgunj, Shivani, Sravana Bhargavi
Song
title matches movie title. It ends there. Dammu, Sommu how they are
related movie might explain or chandrabose.Once again pure mass song.
Shivani's voice is too weak at times. Sravana bhargavi brought in some
different effect to the song. Keeravani doesn't sound fresh in this
song. Rahul sings with good energy and is only the saving grace for this
song.
6. Roolar (Cd Version)
Artist(s): MM. Keeravani, Geetha Madhuri
It has same positives and negatives doesn't offer anything better.
Pick(s) of the album: Ruler, Raja Vasi Reddy, Vastu bagunde
It has same positives and negatives doesn't offer anything better.
Pick(s) of the album: Ruler, Raja Vasi Reddy, Vastu bagunde
Overall
this album is again an out and out mass album for NTR Jr. The fans
will come out with flying colors, but keeravani's fans and rest will not
get a huge takeaway from his album. If heard without expectations from
Keeravani, this album would have been a decent album, but when
comparision comes in picture with earlier combination movies, this music
will not offer much.
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